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People of the Book Fayne Frey – The Skincare Hoax

March 8 @ 2:00 pm - 4:00 pm

How You’re Being Tricked into Buying Lotions, Potions & Wrinkle Cream

Friday, March 8
Lakewood Ranch Country Club
7650 Legacy Blvd., Lakewood Ranch

Dr. Fayne Frey’s The Skincare Hoax – How You’re Being Tricked Into Buying Lotions, Potions & Wrinkle Cream is an exposé on the marketing tactics used that get us all to buy over-the-counter skin- care. It will make you rethink everything you know about skincare. You’ll learn about the well-kept secrets of the skincare industry, how media ads influence our buying decisions, and get recommendations for effective products and simple skincare regimens that are easy and affordable.

Dr. Frey is a New York-based, Ivy League-trained, board-certified dermatologist, skincare consultant, and nationally recognized expert in the effectiveness and formulation of over-the-counter skincare products. She is founder of FryFace.com, an educational skincare information and product selection service website that clarifies and simplifies the overwhelming choice of effective, safe and affordable products encountered in the skincare aisles.

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March 8
2:00 pm - 4:00 pm
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Lakewood Ranch Country Club
7650 Legacy Blvd, FL
Lakewood Ranch, FL 34202
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