Paul Tassler

I would describe myself as a strategic, data-driven leader, and I’m privileged to have more than 15 years of experience guiding marketing efforts for nonprofit and mission-driven organizations. I love building and mentoring high-performing teams and launching multi-channel marketing campaigns—strengthening donor and audience engagement and aligning communications with organizational goals to deliver measurable growth and build community as well.

I’ve worked hard to develop brand standards, messaging frameworks, and marketing systems that help organizations communicate with clarity and purpose—while supporting revenue-generating programs and community outreach. With an MBA from Washington University in St. Louis, and robust expertise in digital strategy, analytics, and messaging, I also care deeply about creative vision and operational discipline.

I am passionate about ensuring that our story is told with consistency, professionalism, and impact—to strengthen engagement, elevate our visibility, and position the Federation for continued growth.

I’m married to Tierny Tassler, who is the primary caregiver at the paramedical skincare practice she founded. We are proud to have raised our kind, resourceful, and resilient young adult son.